Why We Exist
EV MADE EASY: SIMPLE | FLEXIBLE | PROFITABLE
Driving a car is Aspiration & Fun. Owning a car is Perspiration & Done.
Sunken Capital, EMI’s, Maintenance, Resale challenges & more.
AMP is here to change that!
We make mobility smarter, simpler, and sustainable.
AMP makes driving a premium EV easy, flexible, and rewarding; turning cars from liabilities into freedom, income & impact.
The AMPverse
AMP makes EVs move, earn & matter !
What We Do
How AMP adds value to the entire chain
For Subscribers - The AMPedOut
Access to Premium EVs
- Flexible Leasing
- Zero Loans
- No Upkeep
For Owners - The AMPedIn
Leveraging EVs into annuity with
- Managed Fleets
- Smart Finance
- Uptime Tracking
For the Planet
- Cleaner Air
- Greener Cities
- Reduce Carbon Footprint
What Drives Us
Discover our story, mission, ecosystem, and core values
The Problem We Solve
Owning a car is expensive, underused, and full of hidden hassles. At AMP, we’re flipping that model. AMP makes EVs work harder - owners turn vehicles into annuity, subscribers enjoy premium drives without the ownership trap, and investors participate in a sustainable platform. AMP is more than leasing; it’s an innovation powering India’s next mobility shift.
Our Core Values - iRISE
- Integrity: Be honest, ethical, and do the right thing.
- Respect: Embrace diversity, inclusivity, and trust.
- Initiative: Take ownership and lead with accountability.
- Synergy: Collaborate, support, and achieve together.
- Excellence: Deliver quality and uphold AMP’s mission and vision.
Phase One
AMP’s mission is to make electric mobility accessible, affordable, and rewarding for everyone. Our first focus is to put 10,000 EVs on the road across multiple Indian cities in the next 5 years, creating an ecosystem where EVs generate value - every time they move.
The AMPverse Platform
- AMPverse: Our ecosystem & team - generating trust, uptime, & seamless user experience every mile, every day!
- The AMPedOut Community: Salaried customers enjoying flexible EV access
- The AMPedIn Community: Smart MSME’s turning EVs into annuity & income
Together, we’re powering EV mobility & adoption in India
Powering Possibilities
Freedom. Opportunity. Sustainability.
Freedom to Drive
Premium EVs without ownership hassles.
Power to Earn
Depreciating assets becomes performing assets.
Smarter Investments
Future-ready, ESG-positive opportunities.
Cleaner Cities
Every ride powers a greener environment.
Driven by Inspiration
Here’s a glimpse of our curated electric collection
- All
- Sedan
- SUV
- Luxe/Convertible
The Transformers
The minions behind the mission
The team at AMP has over 180 years of collective experience in lending, distribution, marketing, operations and has a shared passion for automobiles. Our growth is led by…
Bharat Bala
Founder & Chief Electric OfficerBharat has spent 20+ years turning bold ideas into real businesses. From co-founding the world’s first FMCG e-distribution platform to growing Rapipay’s lending arm into a ₹1000+ crore book, he’s been a founder, mentor, strategist rolled into one many times over. What sets him apart? He knows how to bridge tech with finance, startups with corporates, and ideas with investors. Along the way, he’s built high performing teams, raised serious capital, and turned zero revenue ideas into sustainable companies. Now with AMP, Bharat’s goal is simple: change how India thinks about EVs - making them future ready, fun & flexible
Bharat has spent 20+ years turning bold ideas into real businesses...
Keerthan Yelleti
Chief of StaffSeasoned professional and alumni from IIML and NIT-B...
Sunil Joshi
Chief Human Resource OfficerSunil Joshi is a seasoned HR and business transformation leader...
The Math
Calculate your gains in the AMPverse
Get AMPedIn
Investor - Turn cars into cashflow
Get AMPedOut
Subscriber - EMI vs AMP
Our Partners
Trusted experts powering AMP’s ecosystem
Contact
Get in touch with us
AG 5, Block G, Sector 42, Noida, Uttar Pradesh, 201301
India